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Plan to launch

A 60-day launch plan, built in under five minutes.

Describe what you are launching. Launch returns a phased 60-day plan with 30+ research-backed tactics, 50–200 publish-ready assets, and a leading-indicator dashboard you can actually act on in week one.

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What you actually get

Built for non-marketers, but designed by them.

Research-backed tactics

77 findings from Stanford, MIT, Wharton, HBS, Kellogg, YC — plus 50+ real company playbooks. Every tactic in your plan cites a source.

Publish-ready assets

Brand-voice locked. AI-detection scrubbed. Compliance-gated for regulated verticals. Copy, paste, ship — no further edits.

Leading indicators

Downloads come later; signal comes first. CTR, ICP-fit, message resonance — the metrics you can act on in week two, not week eight.

Vertical-relevant

Same chrome, different content. Examples and templates match SaaS, mobile, services, real estate, political, ecommerce — your context, not generic.

The 60-day shape

Eight weeks, thirty tactics, one plan.

W1

ICP + positioning lock

W2

Landing copy + hero, email sequence

W3

Content cluster, directories, PR pitches

W4

Launch week — PH, niche communities, AMAs

W5

Rewrite what works, cut what does not

W6

Founder series + lifecycle nurture

W7

Paid amplification on proven message

W8

Retention loops + referral hook

Ready to describe what you are launching?

A sentence is enough. Your free Launch Score lands in under five minutes.

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Launch — Build your 60-day go-to-market plan