Skip to content
  1. 1Score
  2. 2Plan
  3. 3Launch

This is your readiness score — a diagnostic of where you're strong and where to focus. Next, turn it into a day-by-day launch plan.

Mobile App

Your Launch Score

Call Vault is a 100% on-device, privacy-first spam call and text blocker for Android and iPhone with duress mode, guardian mode, and read/reply-without-unblocking features, priced 50–79% lower than competitors.

0/ 100

Good Foundation

Good start. A few gaps to close before launch.

Where to focus first

These areas are holding your score back. Click any to see what to do about it.

Tracking:App installs··

Your launch tactics

26 research-backed tactics, sequenced by phase. Pin any to prioritize them in your full plan.

Before Launch · 10 tactics

Build Privacy-First Persona Profiles for Targeting

Define 3–4 specific audience personas (privacy-conscious parents, abuse survivors, small-biz owners) so every channel and creative targets the highest-converting users from day one.

~4h · 📡 Free

+200–600 App installs

APP INSTALLS

Get the plan →

Optimize App Store Listing for Privacy Keywords

MVL

Research and embed high-volume, low-competition ASO keywords like 'on-device spam blocker' and 'private call blocker' into your title, subtitle, and first 80 characters of your description before launch day.

~6h · 📡 Free

+300–900 App installs

APP INSTALLS

Get the plan →

Create Side-by-Side Competitor Pricing Comparison Page

Build a simple landing page that shows Call Vault vs. RoboKiller, Hiya, and Truecaller on price, privacy, and features so visitors instantly see the 50–79% savings and no-cloud advantage.

~5h · 📡 Free

+150–500 App installs

APP INSTALLS

Get the plan →

Seed Privacy Reddit and Forum Communities Early

Post genuinely helpful 'how to stop spam calls without giving up your data' threads in r/privacy, r/androidapps, and r/ios six weeks before launch to build awareness and drive day-one downloads.

~3h · 📡 Free

+100–400 App installs

APP INSTALLS

Get the plan →

Produce 'Duress Mode Explained' Educational Video

⭐ Golden

Create a 60-second explainer showing exactly how duress mode works in a realistic scenario, giving domestic safety advocates and media a shareable asset that no competitor can replicate.

~1d · 📡 Low

+200–700 App installs

APP INSTALLS

Get the plan →

Recruit 50 Beta Testers From Target Communities

Invite real users from privacy, parenting, and small-business forums to beta test and leave verified Day-1 reviews, directly boosting store social proof before your public launch.

~2d · 📡 Free

+250–800 App installs

APP INSTALLS

Get the plan →

Draft 'Native Blocker vs. Call Vault' SEO Blog Post

Write a keyword-optimized comparison article targeting people already searching 'is the built-in call blocker good enough' to capture organic traffic at the highest-intent moment.

~4h · 📡 Free

+100–350 App installs

APP INSTALLS

Get the plan →

Design Shareable 'Spam Call Report Card' Infographic

Create a data-backed visual showing how many spam calls users receive per month that users can share on social, embedding your brand as the solution and driving organic install curiosity.

~5h · 📡 Free

+80–300 App installs

APP INSTALLS

Get the plan →

Pitch Privacy-Focused Tech Journalists Pre-Embargo

Send a personalized press kit to 10–15 journalists at The Verge, Wired, 9to5Google, and 9to5Mac two weeks before launch so you secure review coverage that drops on release day.

~6h · 📡 Free

+500–2000 App installs

APP INSTALLS

Get the plan →

Set Up Referral Waitlist With Milestone Unlocks

Launch a pre-release waitlist where users unlock early access by referring friends, turning your signup list into a measurable pre-install pipeline before the app is even live.

~1d · 📡 Low

+300–1000 App installs

APP INSTALLS

Get the plan →

Launch Week · 6 tactics

Submit to Product Hunt With Privacy Angle

⭐ GoldenMVL

Launch on Product Hunt on a Tuesday or Wednesday with a hunter who has 1K+ followers and lead with the on-device privacy story, which consistently outperforms generic app pitches in the tech community.

~4h · 📡 Free

+400–1500 App installs

APP INSTALLS

Get the plan →

Run 72-Hour Launch-Price Freemium Upgrade Promo

Offer a discounted premium upgrade for the first 72 hours post-launch — clearly disclosed with no hidden terms — to create legitimate urgency that converts free downloads into tracked paid activations.

~3h · 📡 Free

+200–600 App installs

APP INSTALLS

Get the plan →

Activate Beta Testers for Coordinated Store Reviews

Ask your 50 verified beta testers to post honest reviews simultaneously on launch day so the app store algorithm registers a credibility surge and boosts organic search placement.

~2h · 📡 Free

+150–500 App installs

APP INSTALLS

Get the plan →

Post 'Blocked My Stalker' Guardian Mode Demo

Share an authentic, consent-based demo short video on TikTok, Instagram Reels, and YouTube Shorts showing guardian mode in action to generate algorithmic reach from an emotionally resonant use case.

~4h · 📡 Free

+300–1200 App installs

APP INSTALLS

Get the plan →

Run Targeted Apple Search Ads on Competitor Brand Terms

Bid on 'RoboKiller alternative', 'Truecaller privacy', and 'Hiya cost' in Apple Search Ads so users actively researching competitors see Call Vault at the exact moment of highest purchase intent.

~3h · 📡 Medium

+250–800 App installs

APP INSTALLS

Get the plan →

Pitch Domestic Safety and Privacy Advocacy Blogs

Send tailored pitches to five domestic safety and digital-privacy advocacy blogs explaining how duress mode and guardian mode serve their audiences, earning niche editorial links that drive high-intent installs.

~3h · 📡 Free

+100–400 App installs

APP INSTALLS

Get the plan →

Building Momentum · 10 tactics

Build In-App 'Share Your Blocked Count' Artifact

⭐ GoldenMVL

Add a one-tap shareable card showing how many spam calls and texts a user has blocked, so satisfied users passively market the app every time they post their stats on social media.

~3d · 📡 Low

+400–1500 App installs

APP INSTALLS

Get the plan →

Launch Referral Program With Free Premium Month

Give existing users a free month of premium for every friend who installs and activates, creating a structurally embedded install loop that compounds with your growing user base.

~2d · 📡 Low

+300–1200 App installs

APP INSTALLS

Get the plan →

Target Senior-Focused Facebook Groups With Ads

Run low-budget Facebook ads inside senior community groups where phone scam anxiety is acute, leading with the low price and simple setup to convert a high-intent demographic into installs.

~4h · 📡 Medium

+200–800 App installs

APP INSTALLS

Get the plan →

Publish Monthly 'Top Spam Call Trends' Report

Release a brief monthly report using aggregated, fully anonymized on-device statistics about trending spam call patterns, giving media a recurring story hook that links back to your app store page.

~4h · 📡 Free

+100–400 App installs

APP INSTALLS

Get the plan →

Partner With Cybersecurity Micro-Influencers on YouTube

Sponsor three to five YouTube creators in the privacy and cybersecurity niche with 20K–200K subscribers for honest, FTC-disclosed reviews that reach an audience already sold on the problem Call Vault solves.

~1d · 📡 Medium

+500–2000 App installs

APP INSTALLS

Get the plan →

A/B Test App Store Screenshots Emphasizing Price

Run a Google Play Store Listing Experiment and Apple Product Page Optimization test comparing privacy-led vs. price-led screenshot sets to find which framing converts browsers into installs at the highest rate.

~5h · 📡 Free

+150–600 App installs

APP INSTALLS

Get the plan →

Activate Small-Business Owner Community Outreach

Post educational content in LinkedIn groups and local business Facebook groups explaining how guardian mode protects employees from client harassment, opening an entirely new high-value persona to the install funnel.

~3h · 📡 Free

+100–350 App installs

APP INSTALLS

Get the plan →

Respond to Every 1–3 Star Review Publicly

Personally respond to every negative review within 24 hours with a specific fix or explanation, which visibly signals trustworthiness to undecided browsers and directly lifts store conversion rate.

~1h/week · 📡 Free

+80–300 App installs

APP INSTALLS

Get the plan →

Create 'Read Blocked Texts' Feature Walkthrough Series

Produce a three-part short-form video series demonstrating the read-and-reply-without-unblocking feature, targeting users who already block contacts but want safer communication control — a gap no competitor fills.

~1d · 📡 Free

+200–700 App installs

APP INSTALLS

Get the plan →

Submit to Alternative App Discovery Lists and Directories

List Call Vault on AlternativeTo, SaaSHub, and privacy-focused directories like privacyguides.org to capture high-intent users actively searching for RoboKiller or Truecaller alternatives.

~3h · 📡 Free

+150–500 App installs

APP INSTALLS

Get the plan →

Sharpen your score in 30 seconds

Add any of these and we’ll measure the components we couldn’t guess from your description.

We never share or sell what you add here.

Sample pitch card we generated for you

Stop Spam Calls. Never Touch Your Phone.

Call Vault blocks spam calls and texts entirely on your device — no data ever leaves your phone. Read and reply to blocked numbers without unblocking them, and activate duress mode when you need a fast, silent exit. Starting at a fraction of what Robokiller or Nomorobo charge.

Share your score

/score/w9wqwpz3

Have an account? Get your referral link and give friends 20% off.

Free to start · No credit card

Your first 3 weeks.
One ready-to-publish asset.
Free.

See exactly what you’ll do — 10+ tactics for weeks 1–3, plus one fully-generated piece of copy you can publish today.

Upgrade to the full 60-day plan anytime for $99.